- Write headlines explanatively: so that people know if they want to read it. Being honest with your reader means they will come back, if you are disrespect the reader (take them on a hunt for the post to rack up hits, treating them like sticky eyeballs, eyes for their ads) they won't come back.
- Post informative and densely factual posts: not in your own personal shorthand, but something someone can understand immediately.
- First sentence must describe whole article: readers will be grateful, attention-conservation notices.
- Link to extensive info: Give the short bit and link to more.
- Attention economy: treat your readers like their attention is valuable.
- Data Valdezes: personal data hemorrhaging from 'secure' databases.
- Try anything: because the cost of collaboration, creating info, experimenting is so low, people are more creative and progress is easy, e.g. blogging - try it, don't like it, leave it.
- Write what you find interesting: Boing Boing doesn't write for an audience, some people write and say, Write about something else - Like, no.
- iPhones are bad: Apple will break your phone if you hack it, they protect their copyright.
- Incentive to create: Copyright systems must generate creativity not protect the creativity of the few, enrichment must incentivize people to create.
Source: Cory Doctorow
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