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Lead from behind

http://dovbaron.podomatic.com/

AMY SHOWALTER
• yaktivist vs activist
• ego vs getting something done
• action shock vs action achievement
• street cred
• play by the rules
• they could have taken the easy way, but didn't
• underdog
• unconventional in how you do it, but still moral
• eyes up in a top dog world
• pious and self aggradising
• passionista - good in two circumstances - one: show passion of the top dog's interests and two: make top dog feel like a hero - calm face to face discussion first and don't start to look like a radical - make sure your passion is networkable - not just you
• making a presentation: start with what's in it for them
• time and personal contact with people you are persuading it
• how you put your personal brand across, your reputation
• changing minds through proximity
• building your pack
• takes the pack to make it happen
• team - cohesive team leader, convert communicator, connected pack members
need advocates who are connected
• engage humor, think friendly and funny
• universal law - be nice, be meek, be kind

DANIEL PINK
• show vulnerability
• make rules as a team
• let them do it their way

GURUS
Jonathan Jay - Sack Your Boss
Daniel Lavanga - The Law of Sevens
Mark McKergow
Peter Thompson
Richard Koch
David Thomas
Nicky Pattinson
Paul McGee - Shut Up, Move On
Pete Godfrey
Mike Dooley - Notes From The Universe
Stuart Goldsmith

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